Looking for the perfect place to conduct your product research, training, or video shoot?

We are a tech-savvy, simulated use venue ready to host your hands-on studies and events. MedSimCenter® creates realistic environments with the technology, support, and conveniences you expect in a world-class market research center.

We create simulated use environments

MedSimCenter configures research venues to emulate a wide range of professional and consumer healthcare environments. 

Our in-house sim labs have controllable lighting levels, room temperatures, and background soundscapes. This allows you to conduct product testing under a wide variety of environmental conditions and stresses.

Simulation support

We can provide experienced moderators, interpreters, and actors as required. A research assistant is always made available to support your onsite and remote teams. 

Let us worry about the details of your engagement. In planning meetings, we will define your requirements.  When you arrive for your research or training, we will have the furniture, equipment, and props set up and ready. Scrubs, lab coats, gloves, and masks are always available for clients and subjects. We keep a supply of commonly needed items on hand for last-minute adjustments.

Refreshments and snacks are included for your team and your subjects. Meals are catered by a wide variety of excellent local restaurants.

No time to travel on-site?

We provide full-fidelity remote observation and video conferencing capabilities in addition to our in-house through the glass and video viewing.

For the traditionalists on your team, we provide a one-way mirror live view of the action in our main lab. The viewing room also includes two screens to monitor the close-up action from our high-definition cameras.

A second group of observers can opt to view the live-edited high-definition view on an 85″ QLED wall monitor displaying up to 4 video feeds curated in real-time from the control room.  

For those who prefer or need to watch from home or other remote locations, the same multi-view is streamed to a private link in real-time or can be viewed on-demand from the recordings. 

Recruiting professionals and consumers

We can provide physicians, nurses, pharmacists, technicians, and a wide range of other allied health professionals and healthcare consumers for your studies.

We have access to thousands of nurses, physicians, and allied health professionals who are within a 45-minute commute of the MedSimCenter. We also recruit individuals with specific health issues to react to novel concepts and provide feedback from your hands-on testing. 

MedSimCenter’s location and easy access to major interstates, allow us to recruit professionals and consumers from urban, suburban, and rural areas.

Professional A/V support is standard

We capture studio-quality video and audio for the streaming and recording of your projects both at the center and in the field.

Colleagues and stakeholders can share the experience of first-hand observation of product users and hear for themselves their spontaneous reactions. Our high-definition live streaming, recordings, and expertly edited video summaries can disseminate your findings, allowing your audience to draw and have ownership of their own insights from experience. 

We only use professional audio and video equipment.  Our videos are tack sharp, full high definition, white balanced, and accompanied by pristine audio.  We edit in real-time,  multiple camera views for observation, streaming, and recording.  We deliver the same audio/video services on the road in Chicago, Paris, or Tokyo that we do in our research studio. 

Special services include ultraviolet videography for contamination studies, macro photography, and post-production editing and customization.  In post-production, we summarize your days of research content into brief and impactful video reports.  You can even select key vignettes or sound bites for your executive presentations.

Bridget McElwee oversees all aspects of the center’s operation.  Bridget will make sure your MedSimCenter engagements will meet and exceed expectations. Bridget has certificates in both focus group moderation and HFE in Medical Technology.

Chris Stever directs videography and audio engineering.  He is a skilled content analyst and storyteller. Chris also holds a certificate in HFE in Medical Technology.

Shannon Maschmeier supervises professional and consumer recruitment for the MedSim Center projects. 

Emily Crampton, MSN is our advisor for all things related to nursing and hospital care.  

Floor plan


MedSimCenter operations and sim labs are conveniently located in North Central New Jersey just 30 minutes west of Newark International Airport and 45 minutes from New York City.


Newark International Airport (EWR) daily flights  to global destinations (30 minutes via Uber/Lyft)

Daily early morning express bus service to Port Authority station in New York City (45 minutes)

Train service to Penn Station, NYC from Lyons, Basking Ridge, and Summit stations.


*Somerset Hills Tapestry Collection by Hilton, Basking Ridge (8 minutes)

*Delta Hotel (Marriott), Basking Ridge (9 minutes)

Marriott Courtyard, Basking Ridge (7 minutes)

Embassy Suites, Berkeley Heights (12 minutes)

Hilton Garden Inn, Bridgewater (13 minutes)

Marriott Bridgewater (14 minutes)

*Corporate discount for clients of MedSimCenter


3 West – New American restaurant with an open kitchen, wine cellar, dark wood bar and happy hour.

Aikou – Modern Asian cuisine. Lunch specials.

Bruno’s Bistro – Well-prepared, Italian creative cuisine, with fresh local organic ingredients. 

Figaro Restaurant -innovative and classical Italian cuisine. 

Origin – Thai dishes with a French twist & unique game meats in eclectic surroundings.

Prezzo Italian – locally grown ingredients prepared in modern combinations.

Silk Road – genuine Afghan cuisine

Stone House – American upscale dining room on 10 acres with New American dishes and an outdoor fire pit.

Uproot – American eatery with creative tasting menus in bright, modern digs.

Washington House – a favorite of our team for after-research dining. 

Contact us

Reach out today to discuss your project’s requirements.


+1 332.203.8001

30 Technology Drive South, Suite 1
Warren, New Jersey 07059

Call +1 332.203.8001

copyright 2021, 2022. 2023, 2024 –  Market Modelers, LLC

MedSimCenter® is a service line of Market Modelers®, LLC